The data verification is a process in which the gathered data is verified for authenticity and quality check. We can adapt to any quality check parameters like 100% quality checks or Random sampling or periodic QA audits. During the process of verification, Extraction can also be performed. The additional information gathered during verification can be used as extracted data. We can perform data extraction as a separate activity.
Data Verification and Extraction services include the following
Data Verification in Retail Intelligence industry
Retail intelligence reports are becoming an inevitable part with CPG, FMCG, CD, clothing industries. Every manufacturer has to ensure that their products are showcased to their customer in a retail outlet to facilitate the purchase. They spend huge money in merchandising their products and it’s important that it’s merchandised as per their expectation and providing required results.
Retail intelligence companies gather huge pool of data and images by visiting stores. The data are collected on various parameters like stock availability, POS presence, special displays, promotions etc. The collected data needs to be verified and required data is extracted. The extracted data is then analyzed and the reports are shared with the clients to take appropriate marketing steps.
We have been providing Data verification to retail intelligence companies in North America and Europe. Our team has acquired knowledge on data verifications and delivering the required results. We do provide data analysis services clubbed with verification.